Analyst Matt Rosoff believes that the once lively company loses flexibility and the software begins to resemble a mastodon.
Ten years ago - a considerable time for Internet companies -. Google. was ' young and dynamic search engine '. One of the most successful at that time, high-tech companies, Microsoft, already looked sedentary mastodon.
Now this is starting to become a mastodon itself Google, writes Business Inside. In this paper, titled ...
... Larry Page. Google was going to take control into their own hands, he turned to Steve Jobs for advice. Jobs told him, concentrate on a small number of things and do them well ' - writes Rosoff. Later, he said, the head of Apple Page, recounted a conversation with his biographer Walter Isaacson.
' Find out what he wants to be Google, when he grows up - said Jobs. - What are the five products you would like to focus on? .
So, what unites two sverhkorporatsii that, in general, can not be considered competitors of each other? . Google has a search, Microsoft - Windows is. Both companies will do everything possible to protect these areas and will use them to enter new markets.
Google Android mobile platform expert compares with the game console Microsoft Xbox. Bringing to market its product, Google has faced with the strongest competitor - Apple, and Microsoft unsuccessfully competing with the dominant player in the console - Sony. At the same time brings the Google Android tiny portion of the profits, the same story, and with Xbox.
Social Network. Google. Business Insider seems to the author like a search engine Bing. Allegedly, Google, Facebook frightened world domination in the market of social networks, quickly riveted to their own network and search engine Bing came after the Microsoft worried about the dominance of Google in the search market.
Tools Google Music, Rosoff argues - is ' analogue ' Microsoft Zune player. For the service of one company was a failed attempt to compete with iTunes, for another - to compete in popularity with the iPod.
Finally, browsers, Chrome and Internet Explorer were compared with each other. And he and the other - is a complement to a major product, search Google and Windows OSes. In Chrome integrated search, and the ' Windows ' is always supplied with the browser, so users can as soon as possible to get online. And so on, even in several aspects.
However, according to the author notes, the comparison with Microsoft is not that a shame. Despite the fact that the shares of the corporation has long been virtually no change in price, its business is growing by 10 percent. So Google is not necessarily seek to become a leader - and the company will probably live happily ever after.